Bio

SALLY HORCHOW is a Broadway producer, lifestyle expert, journalist, on-air personality, and co-author (with her father, Roger Horchow) of The Art of Friendship: 70 Simple Rules for Making Meaningful Connections (St. Martin's Press, 2006.)

Sally is currently focusing her energies on the theater. She co-produced the critically acclaimed Broadway revival of Wendy Wasserstein's Pulitzer and Tony Award-winning play, THE HEIDI CHRONICLES in 2015, the 2012-'14 Tony-nominated Broadway revival of the classic musical, ANNIE, and the Off-Broadway play, SMALL MOUTH SOUNDS in 2016. She is a member of the Broadway League, an alum of the Commerical Theater Institute, and currently serves on the boards of White Heron Theatre Company and the Yale School of Drama.

Sally is producing several upcoming projects under the Sally Horchow International Productions banner (SHIP) -- including a new musical called RIDE THE CYCLONE; UP HERE, a new musical by the Oscar™ winning songwriters of Frozen; and TOOTSIE: THE MUSICAL. This winter, she is a co-producer on the Pasadena Playhouse (and Broadway-bound) world-premiere production of GOD LOOKED AWAY, starring Al Pacino & Judith Light. 

Before SHIP set sail on Broadway, Sally created VeryGoodLooking, a lifestyle web show and blog named after her mother’s ultimate compliment (“That’s very good-looking,” she used to say, referring to a beautifully laid-out table or a well-tailored suit) -- where Sally shares tips on everything from home design to entertaining to fashion, organizing, cooking, travel, and more.

Sally is also a lifestyle brand consultant. She recently served as the Lifestyle Curator and a host for the online retailer, Joyus.com, and she had a year-long consultancy with Horchow, the luxury catalog and online retail company started by her father over 40 years ago, serving as spokesperson and Lifestyle Director for the brand. She has previously consulted for several online retail and travel brands and has served as a spokesperson for Pepperidge Farm and Philips Electronics.

Sally worked as a lifestyle journalist for many years, regularly contributing her original, witty point-of-view to publications like The Wall Street Journal, The New York Times, Town & Country, and The Huffington Post, and she has appeared as both guest and host on multiple national TV and radio shows - from NBC's Today to CBS’s The Talk. (Personal highlights included: becoming a Vegas showgirl for a day on AMC, and guest judging the Food Network’s Cupcake Wars.)

Earlier in her career, Sally built her expertise in many aspects of the entertainment and media industries. She worked at NBC’s Late Night with Conan O'Brien, was the executive assistant to Steven Spielberg, produced an independent film, and was a Hollywood event planner, website producer, and interior designer.

Sally grew up in Dallas, Texas, and received her B.A. from Yale University. She splits her time between Los Angeles and New York.